Art Gobblers NFT, the “experimental decentralized art factory” created by Justin Roiland of the “Rick and Morty” fame, launched with guns blazing on All Hallow’s Eve.
October ended with a bang for the Art Gobblers NFT project, a freshly-minted collection from Justin Roiland. If the name sounds familiar, it’s because he is the co-creator of “Rick and Morty,” an American adult animated science-fiction sitcom.
Roiland created the NFTs in collaboration with Paradigm, a cryptocurrency/Web3 investment firm. The Art Gobblers NFTs went live on a free mint on October 31.
Diving into Art Gobblers NFT
As mentioned previously, the Art Gobblers NFTs make up a collection created by Television director and voice actor Roiland and Web3 venture firm Paradigm.
The Art Gobblers NFT official Twitter account teased the drop about eight hours ago with the words, “It’s time,” and a 1:30-minute video.
The project’s Twitter bio describes it as “an experimental, decentralized art factory,” and rightfully so because, as its website says, holders can “make art with [the project’s] draw tool and share it with the world for free.” Holders can also “glaminate it with a Blank Page to turn it into a rare and gobble-able digital collectible.”
Art Gobblers squirt Goo and gobble art.
“When the Art Gobblers came, they promised nothing and asked for nothing in return. They merely showed us a way the world could be and invited us to manifest it into being. With hearts full of hope, we stepped into the void.”The Book of Goob
How it Works
There are 2,000 Art Gobblers NFTs in the collection, all free to mint, and each is meant to function as its own on-chain, transferrable art gallery. The concept is unique and a breath of fresh air for the NFT space that has recently felt parched of new ideas. The art is mintable using an ERC-20 token GOO, which you can earn if you hold Art Gobblers NFTs.
Here is where the tokenomics become a bit tricky. After NFT holders earn GOO, they can create “Pages,” NFTs acting as blank canvases to digest, trade, or “glaminate” with custom artwork. Are you still with us? Why are they called “Art Gobblers”? Because they gobble up art. How can you become an NFT holder? By minting.
They are called Art Gobblers for the simple fact that they gobble art. Users who mint Art Gobble NFTs instantly become owners of NFT artwork that can eat, gobble up, and “digest” artwork created on the project website using the project’s draw tool.
Once gobbled up by a Gobbler, the artwork becomes one-of-one NFTs, which goes directly to the “art bellies.” Then, these become transferable curated collections displayed in the Gobbler’s “belly gallery” forever.
The art reveal for the Art Gobblers NFTs is scheduled for Tuesday, November 1. Nevertheless, holders and non-holders can already start creating off-chain art on Art Gobblers’ website to glimpse what this project has in store for holders. Check out the image below, which features some recently drawn images by holders of the NFTs.
Initially, 1,700 Art Gobblers NFTs were made available for minting to whitelisted addresses through the Art Gobblers’ website. If you visit the website now, you will see an NFT artwork of a cartoon-style pulsating incubation chamber since the actual reveal, as mentioned previously, is on November 1.
Three hundred Art Gobblers NFTs have been reserved for the project’s creators, who said that another 8,000 NFTs are scheduled for release over the next ten years using its unique minting mechanism.
We mentioned earlier that the NFTs were free. As of this writing, the NFTs’ floor price is 13 ETH or about $20,600 apiece, with a total sales volume of 6,762 ETH or approximately $10,727,000. The top six holders of the Art Gobblers NFTs are:
However, one Twitter user with the handle @Pons_ETH, who describes himself as a “Purveyor of Objective Truth,” claims there are irregularities with the Art Gobblers NFTs’ launch. According to his tweet, he is “not accusing anyone of impropriety,” but talks are rife in NFT communities that the entire concept is possibly “rigged.”
It seems possible that NFT influencers are buying into it, which explains why the project pumped up in sales volume. Then again, there is no proof of @Pons_ETH’s claim; thus, we will watch how this plays out and keep you posted.
In a whitepaper, the project’s creators explicitly stated that “the mechanisms making up the Art Gobblers experiment will be final at the time of mint, and no more will be built.” Apparently, they intend “to power a self-sustaining ecosystem capable of creating and collecting the coolest art in the universe without the need for human intervention.”
They have a three-pronged expectation, which we quote verbatim:
- As artists make cool art, the cultural relevance of Art Gobblers will grow.
- As cultural relevance grows, Gobbler art will be in higher demand from collectors.
- As artists see higher collector demand, they will produce cooler art.
It remains to be seen if the Art Gobblers NFTs can sustain the hype. We will keep you in the loop for any updates on the project.
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